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Epson Extends North America Projector Market Leadership to 34 Percent Market Share
Posted on Tuesday, April 16, 2013
 LONG BEACH, Calif. – April 16, 2013 – Epson America, Inc. continues to demonstrate its leadership in the projector market and today announced it continues to hold the number one position in North America for 2012. According to PMA Research, the worldwide market information experts on front projectors, Epson continued its momentum in the projector market by growing its overall North America market share to 34 percent in 2012, which represents a three-point increase year-over-year – the largest share growth of any manufacturer1.

“For more than 20 years, Epson has been committed to providing customers with the very best imaging solutions – achieving and extending our number one position in the North America projector market is a testament to that dedication,” said Richard Miller, director, Projector Product Management, Epson America. “Our wide range of projection solutions – from business and home theater to interactive and large-venue installation projectors – underscores the company’s dedication to offering innovative projection solutions for nearly any audience.”

Epson’s diverse line-up of 3LCD projectors delivers ultra-bright, high quality performance coupled with innovative features for a range of market segments. What sets Epson and its 3LCD projection solutions apart, however, is its commitment to integrating technology advancements and performance benefits such as leading color brightness performance with up to three times brighter colors2, increased energy efficiency3 and unique features such as wireless presenting and viewing.

Epson’s projector technology leadership spans multiple market segments:

  • Resolution Categories: Epson held the number one spot in major resolution categories, including SVGA, XGA, 720p4, WXGA, and 1080p for sales from first-time projector buyers as well as larger institutions purchasing multiple high-end units for various installation scenarios.


  • Home Theater: Epson retained its dominant position within the home entertainment market, with 49 percent market shareand the lead spot  in the 1080p category.


  • Interactive Projectors: The company also drove market leadership on the interactive projector front with schools across North America integrating the innovative and award-winning BrightLink series that offers bright, vivid images and accurate, responsive interactive pen technology.


  • Installation: Within the high-end projectors category (4,000+ lumens), Epson took the leading position, offering uncompromising image quality and professional-grade reliability inherent in its Epson PowerLite® Pro G- and Pro Z-series projectors.  


In addition, according to recent sell-through data, Epson retained the top spot in each of the four channels of Pro AV6, Distribution7, DMR7, and Retail7 in 2012 in North America.

Epson is constantly striving to develop top-of-the-line products coupled with industry-leading service and support, to give dealers, installers, partners, and their customers an outstanding overall experience. “PMA’s annual survey helps manufacturers learn where they stand against their competitors and how to improve certain aspects in order to better serve their key dealers,” said Linda Norton, vice president, PMA Research. “Epson’s performance in the latest survey underscores the company’s steadfast commitment to delivering innovative technologies and service offerings to its partners and customers.”